Merry Christmas, as promised above is the video for “True 2 Life Fam.” Video was directed by Jenn Needleman(who directed the music video for “Who The Fuck Is This?!”), produced by True 2 Life Music and sponsored by Pepsi. The video was shot in HD in Brooklyn, NY it includes candid footage of the team and supporters. Thanks to all the True 2 Lifers out there. Enjoy
- Gutta
stay updated via twitter
-gutta
As seen at the end of “Who The F**K Is This?!” We’re premiering the video for “True 2 Life Fam” this xmas.
- concise clause
What’s good True 2 Lifers?
These last 2 months we’ve been working hard in the studio. We’ve been writing, producing, recording and gearing up for our next release (we are pushing for first quarter 2010). But we’ve also been working with others and during this time, we’ve set aside some time to work with an artist, Pretty Boy Neac out of Charlotte, NC. He’s probably new to ya’ll but he’s dope (we wouldn’t work with anything other than ) and True 2 Life South’s first artist.
We recorded Neac’s entire debut mixtape, “The Ugly Truth” executive produced by myself. The tape is crazy, from start to finish, putting a lot of rapper’s careers in jeopardy. The project features verses from myself, k.Words & Prince Lava and some original production by True 2 Life. Let us know what you think, download the tape now for free:
True 2 Life Presents… Pretty Boy Neac’s “The Ugly Truth (Exit 4)”
Click Here of Click picture below to Download (Mediafire)
Bonus: Video of Pretty Boy Neac’s Time in Brooklyn and everywhere our travels took us…
- cise to the
Check out our fashion interview with Janique Cambridge at HerGoodyBag.com http://hergoodybag.com/interview-with-true-2-life-music
Excerpt from the interview:
HGB: What is the most difficult thing about being in the music industry? What makes it worth while to stay in the industry?
Concise: difficult thing is dealing with the all the little things, both tangible and intangible that you can’t control while on your mission. you have to understand those things but maintain your vision and drive toward your goal. there are alot of distraction and detractors. your music having an impact on people worldwide is what makes it worth it.
K.Words: yeah, this industry is far from a job in Corporate America. In our grind, having that mindset will make you crazy. I must admit sometimes it creeps into my psyche, but I have to be strong enough to focus on our mission and always be ready to shake off the hate and the doubt.
Slangston Hughes: In general, there’s a certain amount of uncertainty in the music business, meaning if you look at many investments and efforts there is no guaranteed ROI (Return on Investment) meaning monetarily, otherwise or even that if there is a pay off, that it will be at all timely. If you don’t work smartly you can put a lot of unnecessary time, effort, money, and energy into something and get minimal to no returns back. However, we thrive off of that type of environment, where we are accountable for our own success and can utilize our skill sets and business minds to further our company, brand and music. So on the other end, it emboldens us to be confident, bold and strategic with our moves. The climate of the industry keeps you focused and determined and in tune with your internal compass, knowing that what you are doing is paying off and is leading to greater things. As tough as it is, when there is chaos there is opportunity, and we are opportunists, so with all the changes and uncertainty in the industry, we relish the freedom to see an opening, mobilize and execute a plan and go for it. This is a job and like all other jobs comes stress, we have all sacrificed greatly to further our agenda but thankfully we’re constantly setting and meeting goals, both short term and long term thanks to hard work, our support system and a solid team. In addition, the love and positive feedback that we get from fans and supporters worldwide is always greatly inspiring and motivational.